Azzaro Perfume: Haute Couture

The perfume Azzaro, inseparable from haute couture

Established in 1965, the Azzaro house, first specialized in haute couture, boasts a sensual and glamorous style that immediately delights Sofia Loren, Brigitte Bardot and Dalida. Ten years later, Loris Azzaro launched a new challenge: perfumery. If this choice seems to be the most daring, the designer knows how to justify it: "How to imagine a line, a femininity, without exalting it by a perfume?" Perfumery then became a separate department of the couture house, a creation in the same way as clothing.
A first fragrance for women was born in 1975. The perfume "Azzaro Couture" marks the spirits with its original bottle, inspired by a painting by Dali. Strengthened by this first success, Azzaro continues its course, always with audacity. In 1978, the house gave birth to "Azzaro pour Homme", a perfume that remains today one of the favorites of men.

Azzaro, serving men and women

After the success of the first fragrances, Azzaro continues to create fragrances for men and women alike.
Among the successes of the house, it is worth mentioning "Chrome", the third masculine fragrance of the brand, today one of the best-selling perfumes in the world. The fragrances "Pure Vetiver", "Pure Lavender", "Pure Cedrat", "Visit for Men" and "Orange Tonic", "Beautiful Water", "Visit for Men" Women ".
In 2007, the Azzaro creations were rewarded with the Flacon d'Or prize for the international perfume bottle prize for the fragrance couple "Now Men" and "Now Women", a great way to greet Azzaro's work at the service both men and women. Beauty now also has a smell.

Azzaro: a timeless style

More than a decade after the creator's death, the Azzaro house is synonymous with a chic lifestyle, luxury but also freedom of body and spirit inherited from the 1970s. The brand is timeless rather than cyclical , contrary to fashion itself. The couturier's values ​​of joie de vivre, conviviality and transmission are applied to clothes and perfumes. Faithful to traditions, Azzaro remains in search of new alchemies and unprecedented agreements.
The perfume is elevated to the rank of element of seduction, in the same way as the most beautiful robes. Azzaro fragrances are solar, marked in abundance by the noble materials: pink, star anise, patchouli, jasmine, cedar wood, vanilla, cédrat, tonka bean ... here are some of the essences that make Azzaro perfumes timeless fragrances.