Nina Ricci

Nina Ricci, creations in "The Air of Time"

In 1932, Robert Ricci founded the couture house Nina Ricci for his mother, whose real name was Maria Adelaide Nielli (1883-1970), a French seamstress born in Italy. A gifted businessman, he manages the sewing branch with a masterly hand, and relies heavily on the development of perfumes in order to revive the activity of the house, somewhat weakened after the war. By the end of the Second World War, the first fragrances Nina Ricci were launched. "Cœur Joie" was released in December 1945 in a bottle signed Marc Lalique, a great friend of his, also son of the founder of the house of the same name. But it is the release of "L'Air du temps", created in 1948 and released in 1951, which will establish the reputation of the house Nina Ricci, who then knew the glory above all for his creations couture. With its floral, solar and luminous notes, it contrasts with the other perfumes of the time, much darker and heady. Success is quickly there. Three years later, the bottle was made fresh and adorned with two entwined doves symbolizing peace in the world: a real precious object! "The Air of Time" is still one of the top five most popular fragrances in the world today. Like all perfumes that became classics, he subsequently inspired other creations, notably "Anaïs Anaïs" by Cacharel, which was released in the late 1970s, and "Bulgari Femme" by Bulgari in the mid-1990s. "The Air of Time" is followed by a few other creations such as "Girl of Eve", "Capricci", "Mademoiselle Ricci", "Bigarade", "Phileas", "Deci Delà", "Les Belles de Ricci" "First day"…

Nina Ricci, his winks to the great classics

In 2004, "Love in Paris", created by Aurélien Guichard, celebrates the woman and her dreams of fairy love. Two years later "Nina", a fresh, floral and fruity fragrance with sweet and sugary notes, with lemon, peony, praline and apple of love on a background of white musk and cedar White ; a resolutely modern fragrance, in a bottle shaped like a red apple that is just as much. In 2011, Nina Ricci's "L'Air", a nice nod to the classic of the house, but also wants to break away. Created by Louise Turner and Michel Gérard, this floral bouquet features freesia, honeysuckle and violet leaves, around a heart of magnolia, jasmine and rose from Bulgaria. The brand describes it as "the perfume of a new generation, the one that combines freedom and elegance, poetry and authenticity, modernity and sensuality". The bottle is also inspired by "L'Air du temps": in shades of white and pink, it is surmounted by two doves intertwined.